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| Pioneer Glass & Cabinet Shop |
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Floyd Whittle built his one-story, fire resistant, reinforced concrete
structure and concrete floors to last. If he thought about how his
building would be used in the future, surely a micro-brewery restaurant
would not have entered his mind. After all, that was 1925, eight
years before the 21st Amendment repealed Prohibition. And the Amarotico
brothers, responsible for converting the Whittle Garage Building
into the classy Standing Stone Brewing Co, surely have trouble believing
that Whittle built that garage for $6000. It took a half million
dollars for them to renovate the garage before it was suitable for
public assembly in 1997.
By the time Whittle arrived in 1909, Ashland, founded in 1850,
had already developed a substantial industrial base. Whittle formed
a moving and storage operation, and in 1925 built a new industrial
building in the commercial area. The plan he chose was an adaptation
of the Falsefront form used extensively in the towns of Oregon since
1850. The extended facade gave the appearance that a one-story building
was larger and more formidable than it was; it also hid the simple
gables and sloped roofs from the public view. During the early years
of the 20th century, the automobile became the main source of personal
travel. New buildings were needed to accommodate the growing businesses
needed to service the cars, while existing buildings were simply
modified.
Upon completion, Whittle leased the garage to Sim Morris and Sons,
owner of Morris’s Oak Street Garage. Over the 20 years they
occupied the space, Morris’s garage and machine shop business
expanded to include other services related to automobile repair.
Eventually, they found their niche in the manufacture of welded
steel tanks. No one is certain how the building was used subsequent
to the Morris’s relocation, but there is speculation that
Lithia Motors may have used a portion of the building for repairs
and storage. Regardless, the garage remained essentially unchanged
for almost 30 years, until August 13, 1953, when a fire at the Busch
Motors Building spread and damaged the Whittle building.
Whittle hired E.H. Nicholson and Charles Delsman, owners of the
Pioneer Glass and Cabinet Shop, to repair and replace the windows,
to tear down the rear wing ruined by the fire, and to build a wooden
deck for storage. Nicholson and Delsman, in need of additional space,
then rented the newly repaired garage and moved their shop in November.
When Nicholson died the following September, James Delsman joined
his brother Charles to run the company. In 1977, they purchased
the property from the Whittle estate, and ran the operation there
until their retirement in 1994.
In March, 1996, the ownership was transferred to the Amarotico
brothers. From the beginning, they recognized the importance of
retaining the original integrity and industrial character of the
building. All renovation was designed with the intent to appear
as though the brewery/restaurant was simply tucked into the open
original space. Most of the flooring is still exposed concrete,
though now it is sealed with clear polymer. The original or similar
raw concrete and brick walls remain exposed, and the original open
truss system is still apparent. Requirements to meet seismic, sanitation
and the ADA (American Disability Act) codes were installed so as
not to detract from the original interior. The wooden storage deck,
demolished in the early l980?s by the City of Ashland because it
had become an attractive area for indigents to gather, has been
rebuilt and new serves as a large, attractive, outdoor dining area.
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| The Standing Stone Brewing Company today. |
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The building was officially registered with the National Register
of Historic Places in 1997. According to George Kramer, an historic
preservation consultant and the preparer of the nomination’s
The Whittle Garage Building, completed in 1925, remains Ashland's
best surviving example of the simple utilitarian Falsefront form
as it was employed in southern Oregon during the 1920's. Substantially
unaltered from its historic exterior appearance, the Whittle Garage
Building retains exceptional integrity in appearance, workmanship,
setting, and use of materials. Floyd Whittle should be pleased.
Nancy Bringhurst, Heritage Magazine
S.O. Historical Society, Vol.2, No.1, January 2000
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